Catch the drift before it burns your margin.
Your Meta campaigns crash quietly. crumplz checks your real Shopify revenue against Meta spend every 2 hours, then sends you the exact move on WhatsApp, Slack or email. Before a rough hour becomes a wasted week.
Not another dashboard. A lifeguard for your ad spend.
First catch free · No credit card · Read-only, always.
Join the Founding 30. Lock today’s price for life.
First catch free. Connect Meta and Shopify in read-only, and the first time crumplz catches a real drift and tells you the move, you decide if it earned a spot in your stack. Founding members keep today’s price forever, get a direct line to the founder, and a vote on the roadmap.
30 founding spots remaining
crumplz in numbers
Every day, thousands in ad spend go up in smoke.
ROAS halves. CPA spikes. CTR slides. And nobody sees it for hours, because dashboards show you the past, not the danger. By the time you open one, the money is already gone.
Dashboards don’t warn you. crumplz does.
You grow. We guard.
Connect
Plug in Meta Ads and Shopify. Read-only, least-privilege. No code, no CSV exports, no spreadsheets. 3 minutes flat.
3 minWe watch
crumplz checks ROAS, CPA, CTR and MER every 2 hours, day and night, cross-checked against your real Shopify revenue.
Every 2hYou act
When a drift starts, you get one message on WhatsApp, Slack or email. It names the drift and the exact move.
1 messageReal ROAS. Not Meta’s math.
Meta grades its own homework, and reports the rosy version. crumplz cross-checks every signal against your actual Shopify revenue, so you act on real margin, not platform math.
It learns what normal looks like.
crumplz learns each campaign’s normal rhythm and sets dynamic thresholds. It pulls Shopify revenue and AOV, so a healthy spike never trips a false alarm. Simple, robust detection.
- Dynamic thresholds, per campaign and history
- Shopify cross-validation kills false positives
- MER over vanity metrics: real margin, not a ROAS that flatters
- Awake when you’re not: checks every 2 hours, 24/7
Every alert ends with a move.
Not “something looks off”. crumplz names the drift and tells you exactly what to do, a real instruction you can act on in two taps, straight from WhatsApp.
- The alert comes to you: WhatsApp, Slack or email, no dashboard to babysit
- An action, not a number: cut, pause, rotate, named in the message
- Read-only by design: you decide, crumplz never touches your campaigns
The shift, once crumplz has your back.
“The WhatsApp alert landed before ROAS tanked. Two taps and the bleed stopped.”
“No dashboard. Just a message I can act on.”
“CPA was creeping up for hours. crumplz caught it and we cut budget −30%.”
Connected in under 3 minutes.
Meta Ads
Syncs campaigns, ad sets, spend, CTR, CPA and ROAS.
Shopify
Pulls revenue, AOV and conversion rate to validate every ad signal.
Alert channels
WhatsApp, Slack and Email. Instant, actionable, no dashboard babysitting.
Simple pricing. Zero fluff.
Built for margin, priced for control. One plan per ad-spend tier.
A single CPA spike left running for 48 hours on €500/day of spend wastes about €400. The Starter plan pays for itself the first time crumplz catches one.
Founding 30: lock today’s price for life. 30 spots, then prices rise.
- Anomaly Engine
- 1 ad account
- WhatsApp, Slack & Email alerts
- Checks every 2 hours
- Everything in Starter
- 3 ad accounts
- Custom thresholds
- Priority support
- Everything in Growth
- Multi-store
- Roles & permissions
- Roadmap: budget automations
Straight answers.
A bad ad day never becomes a bad ad week.
Turn on crumplz and let it watch the hours you can’t.
3-minute setup. Read-only access. Cancel anytime.